Simple, lightweight, does exactly what it says Rated 5 out of 5 stars

This add-on adds semi-permanent "opt-out" cookies for major tracking ad networks. (I say "semi-permanent", because the opt-out cookies get automatically re-generated if deleted unless you uninstall the add-on, then you can delete them if you wish.)

It does not block ads, and there's no visible difference in the user interface when using it. It's extremely lightweight, requires no configuration, and stays out of the way. Truly "set it and forget it".

For those concerned with advertising networks setting long-term tracking cookies to build profiles on users, this add-on alleviates some of those risks and increases privacy. Rather than having the ad networks set those long-term cookies, this add-on ensures that the "opt-out" cookies for those networks are maintained in one's browser (even after one deletes cookies), and so prevents those networks from using cookies to identify and track users. To this end, it's excellent.

This review is for a previous version of the add-on (1.3.2). 

Rated 4 out of 5 stars

Tried this and to be honest, I wasn't really sure if it was working. I think you may have to be technical to "check if it is working" but based on the other reviews, I'm keeping it around for now.

This review is for a previous version of the add-on (1.3.2). 

Rated 1 out of 5 stars

I didn't notice any difference between it being there and not. I found it to be a total waste of time.

This review is for a previous version of the add-on (1.3.2). 

Sorry it didn't work out Nikki_P, it should add the cookies, but it is up to the ad networks to respect them.

Thanks for trying Beef Taco.

Rated 5 out of 5 stars

Does what is says it does; no more, no less. Thank you.

This review is for a previous version of the add-on (1.3.2). 

Rated 5 out of 5 stars

Good stuff!
Please add all opt-out cookies from: http://www.networkadvertising.org/managing/opt_out.asp

Thanks.

This review is for a previous version of the add-on (1.3.2). 

Rated 5 out of 5 stars

You have got your facts very wrong Vanco Ordanoski!! The article is about Abined TACO, that is NOT this addon! Please read the article very carefully before you start accusing people!
Beef Taco works very well, and take no notice of what has been said below!

This review is for a previous version of the add-on (1.3.1).  This user has 3 previous reviews of this add-on.

A must! Rated 5 out of 5 stars

For anyone who is into privacy this is a MUST HAVE! The addon is very simple, install it, restart Firefox and your privacy just went up a notch!

As for the naysayer I strongly recommend that you take the time to understand what an addon does before bashing it!

This review is for a previous version of the add-on (1.3.1). 

Not as catastrophic as Taco- but still very disturbing. Rated 2 out of 5 stars

After using it for a while( and in combination with others such as Adblock, Ghostery, Noscript, Refcontrol...) to replace the disintegrated old Taco I have to say a 2 star rating is merited. I played around and periodically disabled it to see if there was anything happening at all- and frankly I didn't see a big difference with or without it. I also noticed that the control icon is totally broken and nowhere to be found. When you check or uncheck the toolbar also nothing happens- as if it doesn't even exist! I contacted the developer on two times and gave them a couple of weeks to respond and got totally stiffed there too. Perhaps this isn't as bad of a fiasco as Taco- but this boat is definitely leaky. I don't give bad reviews casually- but this one earned it the old fashioned way.

This review is for a previous version of the add-on (1.3.1). 

Hi Apollo!

Sorry I missed your review, and sorry it's not working out for you. I'm not sure I got your communication, but feel free to email me again.

1.3.3 just got released and it should fix the view cookies toolbar issues.

Rated 4 out of 5 stars

Seemed to work for a while, but now ghostery says Google Analytics, Adsense, and others are tracking me again! Is this just the companies disregarding the opt-out requests, and if so, is there any way to report them for it, like you can with a telemarketer? I appreciate any help you can give me.

This review is for a previous version of the add-on (1.3.1). 

Rated 3 out of 5 stars

SpyBot scan reads opt-out cookies as spyware still but can't remove them.

This review is for a previous version of the add-on (1.3.1).  This user has a previous review of this add-on.

Does Beef Taco reinstall it's cookies upon restarting Firefox? Rated 5 out of 5 stars

I look forward to using Beef Taco as I was disappointed with the Abine changes.
Do Beef Taco's cookies need to be protected from deletion upon exiting Firefox? Does Beef Taco reinstall it's cookies upon restarting Firefox? Are Beef Taco's cookies strictly opt-out advisories or do they also contain tracking information? Thanks for making this program. Let me know if I can contribute.

This review is for a previous version of the add-on (1.3.0). 

Beef Taco is very thorough about maintaining your cookies. You can delete them in-session and they should come right back, no restart needed.

They are strict opt out cookies, as specified by the ad networks, but you are still trusting the ad networks to honor your request. At best they can use it to track you via IP, which they can do without the cookies anyway and is not nearly as precise.

If you wish to contribute I can always use new ad cookies or you can jump right into the code at http://github.com/jmhobbs/beef-taco

Rated 5 out of 5 stars

You are getting some good press. See:

http://blogs.law.harvard.edu/doc/2010/07/31/the-data-bubble/

Harvard Law -- not bad...

This review is for a previous version of the add-on (1.3.0). 

Thanks for sharing, it's always nice to see privacy issues in the press!

Rated 5 out of 5 stars

sigh... a huge thank you for this add-on.

Taco 3.0 is complete bloat. This add-on ADDS cookies that tell advertisers NOT to do targeted ads. You've opt-out. So if you don't understand why it added 'ad cookies' your not getting the big picture and your one star makes you look like an idiot. This is a great add-on, however, please help out our beta testers and see if you can bump it up to 4.0b2 or more after you verify its functionality (don't see any reason why it wouldn't work)

instead of opting-out of every advertise, just get the add-on and - pow - your done. Great stuff!

This review is for a previous version of the add-on (1.3.0). 

The bump has been made. 1.3.1 should be compatible up to 4.0b4pre and includes some updated cookie info too. It's pending right now, expect it in a few days.

THANK YOU!! Rated 5 out of 5 stars

TACO Turned to crap with the Release of 3.0!!

The developer Is a GODSEND.

This review is for a previous version of the add-on (1.3.0). 

Rated 5 out of 5 stars

wohoo, thank you for forking it!

This review is for a previous version of the add-on (1.3.0). 

Thank you for using it! Fire any bug reports or requests over to http://github.com/jmhobbs/beef-taco

Rated 5 out of 5 stars

Thank you for this!

This review is for a previous version of the add-on (1.3.0). 

Rated 5 out of 5 stars

I think that this is an amazing addon.

BTW Human Bean, there's no need to contact the scanner developers: in SUPERAntiSpyware, there's a neat little button called "SUBMIT FALSE POSITIVE".

This review is for a previous version of the add-on (1.3.0). 

Rated 3 out of 5 stars

Nice, but anti-malware scanners detect and readily remove these cookies. Unfortunately.

Best (or rather worst given the purpose of the cookies) at detection and removal is SuperAntiSpyware; it finds about 86 of them. Next is Spybot Search and Destroy, which finds about 14 or so; AdAware finds and deletes some too.

This is not a problem with Beef Taco itself (assuming that the opt-out cookies are valid), but with the scanners that misinterpret them. I recommend collaborating with the scanner developers to help fix this.

I'm trying (not very hard yet) to find out how to contact the scanner developers to let them know about the opt-out cookies.

This review is for a previous version of the add-on (1.2.0). 

Valid Point

You make a good point. There is definitely a need for more communication between groups on this topic.

I haven't checked it personally, but Beef Taco should regenerate any lost cookies when it initializes, and possibly even immediately after deletion. More details on that soon.

Tools option Rated 5 out of 5 stars

Please leave the new Tools entry. But do make it optional for those that don't want to see Beef Taco listed.

Thanks and keep up the good work!

This review is for a previous version of the add-on (1.2.0). 

Rated 3 out of 5 stars

First, thank you very much for setting up this fork of TACO after the Abine fiasco.

Second, please please please avoid the mistakes they have made.. What is the point of adding the "Beef Taco" item in the Tools menu? Firefox already provides an adequate mechanism for inspecting cookies via the Preferences dialog. All that this recent change achieves is to increase clutter without an iota of additional useful functionality...

This review is for a previous version of the add-on (1.2.0).