A Question to the dev (or anyone that knows FOR CERTAIN) Rated 3 out of 5 stars

Is there any difference between this addon and simply ticking the box that says: "Tell sites that I do not want to be tracked" in the Firefox options? And if so, what?...I try to limit my addons as much as possible, if there's an integrated solution already, to save resources (i.e. Memory).Thanks in advance. If I hear the answer I'm hoping for I'll change my rating for the better.

Edit: In light of the fact that I haven't received a response (it's now 5/31/13... I'm assuming that my original assumption was correct. This addon isn't needed with the internal setting in Firefox's options I mentioned doing the same thing.

This review is for a previous version of the add-on (2.2.8.307). 

DNTMe does a LOT more than your browser's Do Not Track setting

Hey there-

Yes, there's a huge difference between ticking the box in your browser that says "Tell sites that I do not want to be tracked" and what DNTMe does. In short, the Do Not Track header does virtually nothing, while DNTMe actively blocks tracking requests.

The browser option is what's called the Do Not Track header. Think of it like this: when you visit a website, your browser waves around a little flag–the Do Not Track header–as soon as it arrives. That flag tells the website, its advertisers, and other content providers that you don’t want to be tracked. In theory, everyone who sees this flag will react to it by not targeting ads to you. Although you’ll still see ads, they’ll be anonymous: they won’t be targeted to appeal to you.

Here’s the catch: websites don’t have to honor this message. Following the Do Not Track order is completely voluntary. Today, 99% of sites don’t do anything about Do Not Track. And it’s not because of effort: The Associated Press, the first major web service to follow the Do Not Track header, reported that “it only took a few hours for one engineer to implement.”

DNTMe offers far more than the “wait and see” approach of the Do Not Track header. Instead of passively asking websites to “please don’t track me” and hoping they’ll listen, we actively disable ad networks and web bugs from tracking you. We block your browser from even requesting targeted ads from advertisers. The ad networks won’t even know you’re there at all.

Here’s an example: normally, when you go to CNN.com, your browser makes many requests to different ad networks for loading ads and javascript, setting tracking cookies, and more. DNTMe detects these requests and blocks them so that they’re never made.

In sum, we don’t rely on just the Do Not Track header. We still send it as a precautionary measure, but we do much more to protect your privacy.

Thanks, and let us know if you have any other questions.

-The Abine Team